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Athletic Brewing Bar
Come hang out at the Athletic Brewing Bar! Sample Athletic Brewing’s non-alcoholic beers, spin to win for a bandana (and other fun prizes), and mail a postcard to your future-self or a friend back home.
Parades
What’s better than a parade? NOTHING! Marching to the beat of our own drums, getting dressed up in something fancy or just high steppin’ and spinning an umbrella as you waltz through Outeroo with all your best friends is a good ol’ time and just one more magical thing that makes Bonnaroo special. We cordially invite you all to help us take this tradition to even greater heights by joining us in any of the many parades happening over the course of the weekend.
Yoga-Roo
Take care of your neighbor AND yourself with free yoga and wellness programs during your stay on The Farm. All classes are free and open to yogis of all levels. No yoga mat required. Our grass is your grass, and it’s soft underfoot.
Camp Beatbox
Ahoy 'Roo 25 legends! Bring out your inner camper with BeatBox - stop by the BeatBus for daily fun like hula hoop classes, life-size yard games and artsy water marbling. Sip on our Original Party Punch and snag free patches, pins, fans and we highly recommend not missing out on sending a postcard (yes, a real one!) because this is going to be a party to write home about!
Coca-Cola
Chill out at The Coca-Cola Refresh Lounge, located in Centeroo! Enjoy the shade, capture the moment, and treat yourself to a ice cold Coca-Cola.
Roo Run
Join the legendary Roo Run benefiting the Bonnaroo Works Fund. As always: costumes, creativity, and flair of all kinds are encouraged while working towards your personal best on our 5K loop around The Farm. Athletic shoes are required. Stay tuned for registration details.
Soberoo
Soberoo is a group of passionate music lovers who choose to remain clean and sober at Bonnaroo. Fans seeking a substance-free ‘Roo can hang alongside like-minded Bonnaroovians and participate in multiple daily meetings at the Soberoo booth in Centeroo. You can even camp in the Soberoo themed camping area - stay tuned for details on how to reserve your spot!
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Mercado Espolòn Tequila
Your Bonnaroo wristband pairs perfectly with Espolòn Tequila. Check out the Espolòn Tequila Mercado while you’re at the festival for vibes and more.
Planet Roo
Take a break in Planet Roo, a haven for sustainability, wellness, and global consciousness. With representation from a diverse group of non-profit organizations, this space is an opportunity to learn, relax, and get inspired to take impactful action. Stay tuned to learn more about the exciting projects we have in the works for this area for this year!
Ferris Wheel
Classic. Timeless. Circle shaped. The Bonnaroo ferris wheel is a long running tradition and a perfect way to enjoy a break from all the dancing. Take in the views of our 700+ acre paradise and see if you can spot your campsite from the top.
Jack Daniel’s HWY No. 7 Rest Stop
Where music meets movement, and the spirit of the festival comes to life. Swing through the Jack Daniel's HWY No. 7 Rest Stop to make a custom flag, snap a photo that marks your spot on HWY No. 7, and tap into a one-of-a-kind space where energy, creativity, and sound all cross paths. It’s more than a stop—it’s a vibe.
Liquid Death Country Club
The Liquid Death Country Club is now accepting memberships at Bonnaroo. Sell your soul to join and enjoy our premium country club experience, which includes: a complimentary tallboy of Liquid Death, a spa of eternal rest, Horrorscope readings, and more. Save time onsite and click to get your free membership card now.
Village Market
Explore Bonnaroo's uniquely curated marketplace of crafts, art, and experiences, situated all around Centeroo. Buy a unique signed poster, learn about a cool non-profit, or bid on special items at the Bonnaroo Works Fund tent!
Montucky YeeHaw Inn
Grab a Cold Snack at the famous Montucky YeeHaw Inn, the coziest hideaway in Bonaroo where cowboy charm meets ice cold refreshment. Come on down to win special Montucky merch, or sing us a song at the Cold Snack Karaoke.
The Fountain
Simply, The Fountain - one of the great Bonnaroo icons. In the middle of a long-haul day in Centeroo catching your favorite bands, The Fountain serves as a beacon to those who need to cool off and re-energize between sets.
Flavoroo Alley by Mings and Tapatio
Something good is cooking up around the farm. Transport yourself to a food market in the middle of Manchester with a walk through Flavoroo Alley by Mings and Tapatio frozen meals. Grab a free sample, try your hand at Loteria and Mahjong, chill out in the frozen aisle, and more!
Campground Plazas
Plazas are strategically located public places throughout the campgrounds for the community to gather, explore art & activities, as well as access amenities like info, medical or safety staff. No matter where you’re camped, you’ll have a plaza nearby. Plazas host next-level activities unlike any other festival you’ve been to. Expect secret shows, celebrity surprises, late night (early morning?) parties, unique music & art experiences, and SO. MUCH. MORE. Stay tuned for the 2024 plaza lineup!
Progressive Insurance: Open the House
Open the House with Progressive! Pull up for a hands-on, high-energy experience designed for first-time homebuyers. Chill out with free summer treats and giveaways, charge up your battery with us, game on with the Build Your Credit Tower, and vibe at our Social Hour with DJ CEO – chill out, charge up, game on and change your future.
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Red Bull
Red Bull is bringing the energy to the farm, keeping fans energized from sunrise to late-night sets. Available festival-wide, Red Bull can be found at bars, concessions, and retail spots—ready to fuel your weekend, lift the vibes, and keep you moving all festival long.
Sierra Nevada's Hazy Little Hideaway
Join Us on the Farm! We’re bringing the Hazy Little Hideaway to Bonnaroo with fresh brews, chill vibes, and a few surprises. Swing by the Hideaway to enjoy our Hazy Little Thing IPA and experience something you can both taste and feel.
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Samsung
Need a setlist? A snack break? The best angle for a selfie? Samsung Galaxy, now with Google Gemini, has your back all weekend long. Your festival experience, upgraded.
Smirnoff Ice Flavor Fair
Step right up to the Smirnoff ICE Flavor Fair at Bonnaroo—where summer vibes meet bold flavor and playful fun! Cool off with our Sunny Days Variety Pack, featuring throwback-inspired flavors. Spin the prize wheel for a chance to win exclusive Smirnoff ICE merch, Bonnaroo gear, and more. Snap a pic at our photo booth, test your luck at the claw machine, and enjoy games all day long. It’s the ultimate flavor-fueled fairground!
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That Tito's Thing
Roo wouldn't be Roo without that Tito's Handmade Vodka thing. That's literally what it's called: That Tito's Thing. Find your favorite festival spirit at the copper disco ball to catch some shade between sets, make new friends at the friendship bracelet station, and sip back and relax at the farm.
Trojan Cool-Down Zone
Beat the Tennessee heat at the Trojan Cool-Down Zone, packed with misters, fans and chill vibes. Snag your Trojan Festival Essentials Kit to stay ready all weekend – and if you’re lucky, you may get another surprise!
White Claw Shore Club
Grab Life By The Claw at the White Claw Shore Club 🌊 Score prizes from our claw machine, snap pics at our photo wall, or head upstairs for epic views. Come for the vibes and stay for the friendships, because Together Sounds Better!
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